Read the minimum per target
A minimum may apply to each order rather than the total campaign. If you intend to test several videos, verify the smallest accepted quantity for every line. A large combined budget does not automatically permit below-minimum requests on individual targets.
Reduce the test thoughtfully
If the intended allocation is below the accepted minimum, consider fewer targets or a different compatible option. Do not inflate the quantity merely to use every planned video. Keep the test focused on a question you can actually evaluate.
Compare resulting exposure
Two offers with different minimums can require different initial commitments even if their unit rates look similar. Compare the total charge for the smallest workable test, along with scope and terms. Record which videos were excluded and why.
Decision checklist
| Decision | What to check |
|---|---|
| Minimum | Quantity required for each target |
| Allocation | Whether every line meets the rule |
| Commitment | Total cost of the smallest workable test |
Worked example
Suppose a hypothetical service requires 200 units per target and the plan is 300 units across three videos. Three 100-unit lines would not meet that rule; one target or a different accepted allocation needs consideration.
Example figures explain the decision; they are not current prices or promised results.