Define the required wording
Specify the language, script and approved text format. If the campaign uses two languages, list the intended allocation explicitly instead of relying on a broad multilingual label to determine the mixture.
Separate language from location
A comment written in a language does not establish the account holder's country or customer status. Ask what a service label actually guarantees, and keep any unsupported geographic or demographic claim out of client reporting.
Review meaning and relevance
Have a competent reviewer check translations and tone before ordering. Avoid personal testimonials, invented purchases or statements that imply an experience the commenter has not had; use appropriate factual or clearly promotional wording.
Decision checklist
| Decision | What to check |
|---|---|
| Language | Script and exact approved wording |
| Allocation | Explicit count for each language |
| Claims | No inferred nationality or experience |
Worked example
Hypothetically, a campaign approves eight Arabic and four English entries. The order brief lists that split and the reviewed text. The final report describes language coverage only; it does not claim that the twelve accounts are verified customers from particular countries.
Example figures explain the decision; they are not current prices or promised results.